What increased user privacy means for mobile advertising
Despite new privacy measures from Apple and Google, the right ad tech can make in-app advertising not only viable but vital.
Despite new privacy measures from Apple and Google, the right ad tech can make in-app advertising not only viable but vital.
Did you miss GamesBeat Summit 2021? Watch on-demand here! Apple’s decision to emphasize user privacy over targeted advertising has the mobile marketing and game industries worried about their ability to…
Did you miss GamesBeat Summit 2021? Watch on-demand here! Kochava, a real-time data solutions company for attribution and measurement, has acquired DigiCenter, a provider of identity and cross-device graph data…
Did you miss GamesBeat Summit 2021? Watch on-demand here! Zynga beat analysts’ expectations today, reporting stellar bookings and revenues in the first quarter that ended March 31 thanks to the…
Join GamesBeat Summit 2021 this April 28-29. Register for a free or VIP pass today. Apple said today that the privacy changes to its Identifier for Advertisers (IDFA) in iOS…