Category: McKinsey & Co.

Generative AI is quickly infiltrating organizations, McKinsey reports

the single largest category of functions where gen AI was being used as of April 2023 was marketing and sales, at 14%, according to McKinsey.

Cohere is teaming up with McKinsey to bring AI to enterprise clients

Some businesses have already begun reaping the benefits of the collaboration, using AI for product development and speeding time-to-market.